Anouar Adlani

Leading technology and innovation across EBRAND, a 100-person digital risk protection company operating across 10 European offices. Conceived and drove the development of X-RAY, EBRAND's flagship Digital Risk Protection platform, as an intrapreneurial initiative — now the core product of the company. Simultaneously responsible for group-level technology strategy as Chief Innovation Officer at Namespace Group, including M&A technical due diligence.

• Architected and led the cloud-native transition of the anti-counterfeiting platform (Docker → Kubernetes)
• Built and scaled a cross-functional engineering organisation from the ground up
• Initiated and delivered X-RAY — an early-detection phishing and brand protection platform (Digital Risk Protection)
• Drove M&A technical due diligence at the Namespace Group level
• Defined and executed the multi-year technology roadmap across the product portfolio (X-RAY, COSMOS, ARGOS)
• Established engineering standards, DevOps culture, and platform reliability practices across the group

Founded PragmaGeeks, a boutique tech consulting and staffing firm specialising in placing senior Software, AI, and DevOps/Kubernetes engineers. The company serves technology-led organisations across Europe.

• Built and managed a team of senior engineers across software development, infrastructure, and cybersecurity
• Defined technical standards and hiring practices for client engagements
• Operated the business end-to-end: strategy, client relations, team development

Joined as VP of Engineering and progressed to CIO. Rebuilt the engineering culture and delivery capability of a cloud-based voice solutions company. Led the full-stack modernisation of the platform while meeting stringent DTAG security compliance requirements.

• Introduced agile methodologies and software engineering best practices across the organisation
• Designed and implemented a CI/CD software factory to dramatically reduce time-to-market
• Improved cloud infrastructure resilience and security to meet DTAG compliance standards
• Reduced cloud provider dependency by migrating from PaaS to IaaS, enabling on-premise deployments
• Led the architectural transition from monolithic application to micro-services

Led the full technology organisation of one of Europe's leading domain name registrars. Hired, mentored, and managed a team of 20+ engineers. Oversaw engineering architecture, product development, IT infrastructure, and project delivery.

• Implemented agile methodology across software engineering and product management
• Defined and executed the multi-year technology strategy for the registrar platform
• Built and maintained the engineering team through a period of significant product growth
• Established technical standards and a culture of engineering excellence
• Led cross-functional delivery across architecture, DevOps, and product teams

Designed and built core platform components that improved EuroDNS's domain availability service by 10x in throughput. Led the migration from a homegrown PHP framework to an MVC architecture and modernised the e-commerce platform.

• Redesigned the domain name availability engine to handle 10x more searches with live configuration reload
• Architected and managed the migration to an MVC framework for the core e-commerce platform
• Replaced the payment provider and introduced real-time domain name search
• Bridged between developers, project managers, and business stakeholders